By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Amsterdam, The Netherlands — Retail-level unit sales of PNDs in North America fell 27 percent in the fourth quarter compared with the year-ago period and dropped 26 percent for the full year, GPS supplier TomTom said in its latest financial report.
Sell-through fell to 1.8 million units in the quarter and to 5.4 million units for the entire the entire year.
TomTom estimated its fourth-quarter share at about 15 percent, down 4 percentage points from the year-ago period
The company’s consumer revenues, consisting of PNDs and new product such as GPS sports watches, fell 12 percent in the quarter to 165 million euros ($225 million) and fell 11 percent for the year to 567 million euros ($773.3 million).
Consumer products accounted for 59 percent of the company’s full-year revenues.
Overall sales – including automotive, licensing and business solutions – fell 7 percent in the quarter and by 9 percent for the full year to 963 million euros ($1.31 billion).
Net profits fell in the quarter to 3 million euros and fell 84 percent for the year to 20 million euros.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.