Retailing
Four Ways Retailers can Revitalize Loyalty Programs
New survey from KPMG explores the nature of customer loyalty and how some traditional loyalty programs may not be keeping consumers brand-faithful.
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New survey from KPMG explores the nature of customer loyalty and how some traditional loyalty programs may not be keeping consumers brand-faithful.
Chief execs at retail and consumer goods companies are overwhelmingly upbeat about business, though most concede they’re behind the eight ball in digital capabilities,...