Rite Aid, Fujifilm Ink Photo Center Deal
-- TWICE, 4/9/2008 11:07:00 AM
Valhalla, N.Y. — Fujifilm said today it would provide in-store and online digital imaging services for Rite Aid’s revamped photo centers.
The deal expands an existing relationship between the two companies. Starting in the summer, Rite Aid’s re-launched photo centers will offer in-store printing using Fujifilm’s GetPix kiosks and the company’s dry Frontier minilabs.
Rite Aid will also sell Fujifilm’s one-time-use cameras and color film.
Fujifilm will also support online fulfillment and off-site photo merchandise creation (photo books, calendars, greeting cards, etc.) through its Fujicolor processing division. According to the company, the solution will provide consumers with a consistent user interface for print ordering both online and in-store.
Rite Aid operates more than 5,000 stores across the United States.
