Sony Ships DVD Movie Controller For PS2
By Greg Tarr -- TWICE, 10/22/2001
Foster City, Calif.— Sony Computer Entertainment has started shipping a new wireless DVD remote control for the PlayStation2 in North American market.
The remote control allows users to shift between games, movies and music on the PlayStation2 console, while enabling enhanced DVD playback functions and features, including DVD Playback, Program Play, Shuffle Play, Repeat, 3-Speed Scan, Slow Motion, Time Display, Time Search, Chapter Display/Select, A-B Repeat and One-Touch Menu Control.
The remote is also said to be compatible with various Sony dedicated DVD video players. It is currently shipping at $19.99 suggested retail price and includes the DVD Remote Control, IR Receiver Unit, DVD Player (ver. 2.10) start up disc and two "AAA" batteries.
Meanwhile, SCEA and Hershey Foods recently kickoff a cross-promotion for Halloween, offering $1 million in PlayStation giveaways.
The promotion, which appears for the second year in row, will package entry forms in more than 40 million snack-size bags of Reese's peanut butter cups, Hershey's milk chocolate bars, Kit Kat wafer bars, Milk Duds chocolate caramels and Whoppers malted milk balls. Consumers will have the chance to win one of 25,000 videogames valued at over $1 million. The program will also include PlayStation or PlayStation 2 videogame strategy tips in specially marked bags of candy.
The effort is being backed with a national freestanding insert in newspapers, and point of sale header cards with contest tear pads, which will be distributed to over 50,000 stores.
