SteelSeries Teams With Gunnar Optiks
By Lisa Johnston -- TWICE, 5/17/2010
CHICAGO — SteelSeries and Gunnar Optiks, two manufacturers of gaming accessories, announced they have teamed up for a line of co-branded products for PC and console games.The partnership also includes Carl Zeiss Optics.
SteelSeries manufacturers a variety of gaming accessories including mice, keyboards and mouse pads. Gunnar Optiks is best known for its line of video eyewear.
Few details were provided by the companies about the new products, other than they will “provide gamers around the world with the best-performing digital eyewear that focus on comfort and improving the gamer’s performance through reduced eye strain.” The companies said in a joint release they will be teaming their on-site marketing efforts at the E3 show, as well as Sony Fan Faire and PAX West.
A SteelSeries spokeswoman told TWICE the first collaboration will launch “later this year (in the Q3/Q4 time frame.”
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