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Maxell Enters Flash-Memory Market

Will market USB drives and SD cards.

By Lisa Johnston -- TWICE, 8/4/2009

Fair Lawn, N.J. - Maxell announced today it is entering the flash-memory market and debuted a line of new products to mark this entry.

According to a release put out by the company, five USB drives are being introduced, along with an SD card, MicroSD card and high-speed CF card.

The USB drives include the USB Basic, available in blue and silver; USB Slider, with a side-push design and password protection; USB 360˚, with rotating cover and password protection; USB Style, with password protection and encryption technology; and USB+, which is described by Maxell as incorporating the technology of a high-speed USB flash drive with a MicroSD card reader.

Maxell said the products will be offered in 2GB to 16GB storage capacities. Availability and pricing was not given, and Maxell did not respond to TWICE's inquiry for more information as of this posting.

Regarding the company's entry into the flash market, Maxell said in the release: "The new Maxell lineup of high-performance flash media is a natural extension for the company that has been providing high-capacity storage solutions for over 40 years."

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