Samsung, Time Warner Extend Tru2Way Deal

Greg Tarr -- TWICE, 7/7/2009

New York - Time Warner Cable and Samsung said Tuesday they have signed a letter of commitment for the continued development, purchase and deployment of Samsung Tru2Way-enabled set-top boxes, including the first second-source DVR.

The agreement was said to "further solidify" Time Warner Cable's commitment to the deployment of Tru2Way enabled set-top boxes. To date, the cable multisystem operator said it has deployed more than 2 million Tru2Way set-top boxes, of which approximately 400,000 are Samsung boxes.

Time Warner Cable and Samsung also recently signed a memorandum of understanding (MOU) that focuses on collaborating in development of better home networking solutions for entertainment.

"We look to offer our customers advanced set-top boxes with features that are simple and easy to use," stated Mike Hayashi, Time Warner Cable advanced engineering executive VP. "We have been a leader in the rollout of Tru2Way devices, and we are continuing to grow our relationship with Samsung, a CE company dedicated to the development of new equipment meeting the necessary standards and offering attractive feature sets."

Thomas Rhee, Samsung new business development senior VP, stated, "We are thrilled to have worked closely with Time Warner Cable to launch Tru2way on our family of cable set-tops, including the SMT-H3090 and SMT-H3270 high-definition DVRs. As in Korea, we look forward to the expansion of Tru2way in North America."