The new BB commercial makes me laugh. It has an ASSociate telling a story about a customer calling her for product knowledge from the floor of another retailer... Hehehe... I give them credit for trying to fool customers into thinking their staff has great product knowledge. A few displays and a new layout won't seal that deal though... Hopefully, this will help mom and pop more than them...

Remember to keep prices competitve though. Raising the bar to high during these times will just drive customers in to see the show and straight to Wal-Mart to get the item!

As with Best Buy Mobile, this concept will be rolled out slowly as the stores digest the new operating model that was just implemented.

And any changes will have to be done under the lower capex budget already set for this fiscal year, so don't expect too many stores to have this new footprint. Newly opened stores, however, will probably have the new concept in place this year.

BBY has been reinventing itself every year - its still nothing but smoke and mirrors.stay focused on warranty and subscriptions make wall street proud.

This does sound familiar....CC, Tweeter and others all tried to be more service friendly before they gave up the ghost. Tweeter had clueless nitwits running the company the last six months so they were doomed no matter how good their service people were and trying to make CC service friendly with a bunch of kids running point was just moving deck chairs on the Titanic.

Perhaps BB will be more successful but for right now I'd take this as a major red flag that bears monitoring. Their floor is just as green as CC's was and BB is obviously much larger and just as much of a bureaucratic jungle.

But I do wish them well. I really don't want Wal-Mart and Costco to be the only CE survivors.