'Transformers' Sets HD DVD Sales Record
By Greg Tarr -- TWICE, 11/5/2007
HOLLYWOOD, CALIF. — Paramount Home Entertainment's HD DVD release of "Transformers" set a new high-definition disc record for most sales on the first day and the first week of release.
The studio said more than 100,000 discs sold on the first day and more than 190,000 sold in its first week. It is "quickly becoming the best-selling HD DVD ever," Paramount said. The studio recently announced it will release high-definition discs exclusively in the format.
The "Transformers" HD DVD is offered in a two-disc package, offering extensive bonus material expanded with Web-enabled features. The movie also offers very high quality image and sound transfer, which should make it a popular tool for in-store HD demonstration material.
The news puts the Toshiba-developed HD disc format on more solid footing heading into the critical holiday selling season, which some industry observers say could be a make-or-break period in the HD disc format war.
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Transformers sales can't help HD-DVD get past BD.
October Sales (including transformers)
Blu-Ray 51%
HD-DVD 49%
Every other month was either 70%/30% in favor of Blu-Ray or 65%/35% also in favor of Blu-Ray.
I'll buy Transformers on Blu-Ray when Paramount's contract runs out (Q4 2008).
Gregory Leone - 2007-6-11 15:46:00 EST -
Paramount took $150 million to back HD-DVD but lost $500 Million in Blu-ray sales! LOL. Who inked that deal??? Does he still have a job? Well, whom ever it was, we know he can't add!
Let's do some simple math for Paramount
7+ Million Blu-Ray players sold world wide! Transformers would have easily sold 6 million units by Christmas 07. EASILY!!! Add that to all the other titles Paramount would have sold on BD. Now Minus all the money Paramount will lose by missing the 2007 Holiday Blu-ray-Season (Q4 07). Also minus the money Paramount will lose on all the leftover HD-DVD discs there will be in 2 years. What does all that equal??? Paramount has NO clue! They are following a company (Microsoft) that has NEVER turned a profit in the videoGame industry! That's what this whole BD/HD war is about. It's about Microsoft battling Sony.
Poor Paramount got dragged into the battle. Wow, Paramount really got Dooped!! Microsoft doesn't care because they have an endless amount of capital. M$ can recover from almost any loss. Can Paramount?
If Paramount misses the 2008 Holiday Blu-ray-season (Q4 2008) they might not be able to fully recover. The other movie Studios will take over!
Superdynamite - 2007-6-11 13:52:00 EST
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