More Than 110K Attended CES 2009

By TWICE Staff -- TWICE, January 12, 2009

Las Vegas — International CES drew more than 110,000 attendees according to the Consumer Electronics Association (CEA), the show’s producer.

The show concluded its four-day run here yesterday.

CEA conducts an independent audit of CES attendance in order to ensure the accuracy of data regarding the show. CEA said the final verified attendance number will be released in about 90 days. At the close of the 2008 CES, CEA estimated 130,000 attendees, and the verified audited attendance of 141,150 was released in the spring of last year.

Given the recession one of the hottest topics at the show was, “What do you think attendance was?”

In a prepared statement, Gary Shapiro, CEA’s president/CEO, said his organization’s Board of Industry Leaders concluded, “It is essential to have the right people attend CES. Board members reported getting more business done this year than at any prior show. One board member reported his company scheduled 450 customer meetings prior to CES and every one of those 450 meetings took place at the show. Quality trumps quantity when it comes to exhibitors and attendees conducting business at CES,” said Shapiro.

CEA reiterated that the show drew more than 2,700 global companies, including 300 new exhibitors, and unveiled an estimated 20,000 new technology products across 1.7 million net square feet of exhibit space during the 2009.

For more CES news visit www.TWICE.com/ces2009.