Tweet

New Maytag Group Aims At Luxury Segment

By Alan Wolf -- TWICE, 11/11/2002

Newton, Iowa — Maytag has formed the Maytag Specialty Group to target the luxury segment of residential kitchen appliances and to expand the company's commercial foodservice business.

The division, to be head by newly appointed VP/general manager Roger Scholten, will be comprised of Maytag's Amana Commercial Products unit and its Jade Products Co. subsidiary, which manufactures commercial kitchen products and Dynasty brand residential white goods.

"The focus of the new Specialty Group will be expanding our product offering in both luxury kitchen appliances for the home and commercial foodservice equipment," said Maytag senior VP Roger Scholten, to whom Ibsen reports.

Ibsen, a former head of Electrolux's India operations and VP of the company's global accounts, joins Maytag from Appliancezone, a London-based supply chain service provider for the majap and CE industries.

Tweet

Talkback

We would love your feedback!

Post a comment

» View All Talkback Threads

Related Content

• Topics
• Author

No related content found.

Also by this author

• Nationwide Offering Milo Local Shopping Service

• Nationwide Offering Milo Local Shopping Service

• ITC Finds Evidence Of Predatory Majap Pricing

• hhgregg Q3 Profits Fall 16.5%

• Conn's Q4 Comps Soar 12.1%

» MORE

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• Vorsis

  

  Vorsis is a division of Wheatstone Corporation.

---

Most Recent Resources

• Bicycles & eCommerce
• Benchmark Study of Shopatron Retailers
• Web 2.0: Engaging Customer Passion
• A Branded Manufacturers Guide to Holiday eCommerce Success
• Maximise Content Delivery Performance