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Net New Subscriber Growth Falls For Second Consecutive Year: CTIA

By Joseph Palenchar -- TWICE, 4/7/2003

The number of net new wireless subscribers fell in 2002 for the second consecutive year, but the total subscriber base hit a record level, and the average phone bill grew for the fourth consecutive year, the Cellular Telecommunications and Internet Association (CTIA) said.

Because of significant market-penetration gains in previous years, the number of net new subscribers (after churn) fell 23.3 percent for the full year to 12.4 million and for the second half by 37.8 percent to 6.2 million, according to the findings in the association's latest semiannual survey of carriers.

Nonetheless, the cumulative subscriber base edged up in calendar 2002 by 9.7 percent to 140.8 million subscribers.

In 2001, the industry suffered its first full-year and second-half declines in the number of net new subscribers.

The CTIA also found the following:

  • The average phone bill rose for the fourth consecutive year in 2002 to $48.40. Phone bills had fallen every year from 1988 through 1998, when the average phone bill dipped to a historic low of $39.43.

  • The percentage of digital subscribers rose to almost 89 percent of all subscribers at the end of 2002, up from 70 percent at the end of 2000.

  • Carriers increased their capital spending in 2002 by 42 percent to $21.9 billion after a 16 percent dip in 2001 to $15.4 billion. The dollars in large part reflect the installation of 2.5G and 3G technologies and new cell sites.

  • In 2002, carriers built 11,978 new sites, down from 2001's 23,252. The total number of sites at the end of the year was 139,339, up from the year-ago 127,540.

CTIA received responses from about 2,481 of the 2,846 cellular, PCS and ESMR systems operating in the United States. The association estimated subscriber statistics for the other systems.

U.S. Wireless-Phone Industry Gains Full Year
Year Estimated Total Subscribers Number Of Net New Subscribers % Change In No. Of Net New Subscribers Average Phone Bill
1993 16,009,461 4,976,708 +43.0% $61.48
1994 24,134,421 8,124,960 +63.0% $56.21
1995 33,785,661 9,651,240 +18.8% $51.00
1996 44,042,992 10,257,331 +6.3% $47.70
1997 55,312,293 11,269,301 +9.9% $42.78
1998 69,209,321 13,897,028 +25.0% $39.43
1999 86,047,003 16,837,682 +21.0% $41.24
2000 109,478,031 23,431,028 +39.2% $45.27
2001 128,374,512 18,896,481 -19.4% $47.37
2002 140,766,842 12,392,330 -23.3% $48.40
Second Half vs. Full Year
Year Second-Half Net New Subscribers % Change Full Year Net New Subscribers % Change
1995 5,631,246 +20.0% 9,651,240 18.8%
1996 5,847,526 +3.8% 10,257,331 6.3%
1997 6,606,740 +13.0% 11,269,301 9.9%
1998 8,377,890 +26.8% 13,897,028 25.0%
1999 9,762,250 +16.5% 16,837,682 21.0%
2000 12,442,106 +27.5% 23,431,028 39.2%
2001 9,976,778 -23.3% 18,896,481 -19.4%
2002 6,205,472 -37.8% 12,392,330 -23.3%
(Includes cellular, PCS, and ESMR subscribers)
Source: Cellular Telecommunications and Internet Association, Washington DC ©TWICE 2003

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