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Martha Stewart, Kodak Team Up

By Staff -- TWICE, 7/17/2006

Rochester, N.Y. — Martha Stewart's Omnimedia now includes photography, thanks to a partnership with Kodak.

Under the multiyear exclusive deal, Martha Stewart Living Omnimedia will develop a line of Martha Stewart-branded photo products sold through Kodak's EasyShare Gallery Web site.

The new Martha Stewart products will debut in September and consist of holiday-themed cards, calendars, hang tags and photo books. Additional products and new categories will go online at the end of the year and into 2007.

Eventually, Stewart will design photo-oriented products for holidays, social occations and the “emerging” photo categories of food and gardening.

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