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Fagor Redesigns U.S. Web Site

by Alan Wolf -- TWICE, 1/28/2008

LYNDHURST, N.J. — Fagor America, makers of premium major appliances and cookware, has redesigned www.fagoramerica.com with a new "green" focus that reflects the company's revamped corporate image.

According to Fagor, the new site aligns with the company's commitment to the environment, as reflected in its eco-friendly products. The site allows users to easily locate key product information, register products, view instructional videos, request literature and shop for accessories and replacement parts.

The site also features technical information including manuals, specifications and FAQs for consumers, architects, builders, and kitchen designers to reference. Professionals will be able to receive new product updates by registering for an e-newsletter, and resellers can readily download new product information, promotional offers, ad campaigns, and point of sale materials, Fagor said.

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