Tweet

Kmart Expands Majap Presence

By Alan Wolf -- TWICE, 1/29/2007

HOFFMAN ESTATES, ILL. — Kmart continues to expand its majap footprint as parent company Sears Holdings experiments with various formats to leverage the brands, assortments and real estate of its two national chains.

Approximately 183 of Kmart's 1,394 locations carry major appliances in stand-alone departments adjacent to consumer electronics.

In addition, a handful of Kmart stores now feature branded Sears shops inside, where shoppers can purchase majaps, CE and other hard lines. The shops, which first appeared last year within Kmarts in New Hampshire, California and Alabama, participate in Sears national promotions and accept Sears credit cards.

Sears Holdings also continues to convert Kmart stores outright to the company's newer Sears Grand format.

Tweet

Talkback

We would love your feedback!

Post a comment

» View All Talkback Threads

Related Content

• Topics
• Author

No related content found.

Also by this author

• hhgregg Q3 Profits Fall 16.5%

• Conn's Q4 Comps Soar 12.1%

• CE A Drag On Jan. Sales: Discounters

• R'Shack Offers Low-Price Phone Guarantee

• Staples Taps Ex-Borders Chief For Top Merchandising Role

» MORE

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• Shopatron

  

  Shopatron is the world's leading provider of global eCommerce for consumer goods. With Shopatron, orders placed on branded websites are offered to a managed network of global partners for fulfillment, typically for assignment to local retailers. Local fulfillment translates to..more

---

Most Recent Resources

• Bicycles & eCommerce
• Benchmark Study of Shopatron Retailers
• Web 2.0: Engaging Customer Passion
• A Branded Manufacturers Guide to Holiday eCommerce Success
• Maximise Content Delivery Performance