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Survey: LG, Samsung Lead Pack In Advanced Cellphone Features

By Joseph Palenchar -- TWICE, 8/6/2007

LG and Samsung cellphones available in the United States offer a wider array of advanced entertainment features than Motorola or Nokia phones, a Parks Associates survey of consumers determined.

LG and Samsung led Motorola and Nokia in offering phones that support mobile TV, music and games, according to the consumer survey of 2,000 Internet users aged 13 and older.

Among owners of LG and Samsung phones, a respective 12 percent and 11 percent reported owning a phone with mobile TV features compared with 8 percent of Motorola owners and zero Nokia owners (see chart). Only 6 percent of Nokia phones in consumers' hands support over-the-air downloads of music tracks compared with 22 percent of LG phones in use, 20 percent of Samsung phones in use and 14 percent of Motorola phones.

"South Korea leads the world in adoption of mobile entertainment features and services," said analyst Michael Cai. "Korean phone manufacturers have been able to take that experience and translate it into success in the American market."

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