The NPD Group's Market Magnifier
By TWICE Staff -- TWICE, 2/12/2008
Market Magnifier from The NPD Group - Fastest-Selling Notebook PCs
Based on sales per million dollars of CE sales in the market for the three months ending December 2007
|
| 2 GHz and Above | |
| 1. Miami | $10,482 |
| 2. New Orleans | $7,817 |
| 3. San Antonio | $6,890 |
| 4. Las Vegas | $6,821 |
| 5. Colorado Springs | $6,691 |
- Miami, New Orleans, and Las Vegas are among the fastest selling markets for light and fast Notebook PCs
- Most of the fastest-selling markets are in the South
- All lighter notebook markets' sales rates exceeded the national average by at least 28%
- All faster notebook markets' sales rates exceed the national average by at least 42%
| Source: The NPD Group/Market Tracking Service | ||||||
| NPD market level information enables subscribers to identify the strongest markets and opportunities for improving business. | ||||||
| Data is collected from individual retail locations of a panel of 60 industry-leading retailers for consumer electronics, information technology, mobile audio, and imaging. | ||||||
| The aggregation of individual stores provides significant coverage for making confident and insightful decisions. | ||||||
| To normalize comparisons between markets, market level data looks at category dollar sales for every million dollars in total annual consumer electronic sales in the market. | ||||||
| Larger markets, those with higher populations, will generally have larger absolute volume sales. | ||||||
| For more information contact The NPD Group 1-888-436-7673 or http://www.npd.com/lps/market_level/ | ||||||
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