By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Western Digital expanded its eco-friendly GreenPower line with the addition of the Caviar GP 500GB.
The Caviar GP is a 500GB model that consumes about 3.3 watts of power while idling and 6 watts during peak use, or about 30 percent less then normal for a hard drive, the company said, adding this equates to a 13.2 kilogram reduction in CO2 per drive per year — about the same amount generated by a car every three days.
The lower power usage also means the unit generates less heat, which leads to a longer product life expectancy, said Don Burnett, VP/GM of Western Digital's business unit.
The Caviar GP 500GB is now shipping with a $149 street price.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.