By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Super High Quality DVD and CD storage media products maker Vivastar has begun shipping its new premium-quality DVD-R media to retailers in the United States.
Vivastar's 4.7 GB DVD recordable media is designed to address the fast-growing demand for high-speed, high-capacity digital storage among U.S. consumers.
The company said its is aggressively addressing DVD as the new platform of choice for all kinds of general purpose storage-intensive consumer uses, including video/audio archival, data warehousing and photo storage.
Suggested retail is $11 for each individually packaged disc.
Based in Zug, Switzerland, Vivastar entered the U.S. market this past February.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.