By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Torus has added new cosmetics to its Torus Power line, marking its entry into the consumer market. The company said 17-inch non-rack-mountable versions of all Torus Power models up to 20 amps will become available with both silver and black faceplates for the consumer market. Additionally, its most popular model, the RM-15, will be reduced to a 2u rack size and its price has been reduced to $2,000. A complete range of rack-mountable “Pro” models remains in the Torus lineup. Torus Power has also announced that their AVR series (Automatic Voltage Regulation) will be available with the new consumer cosmetic treatment in 120-volt units up to the 20 amp version. International AVR models (230/240 volt) will be available in 4-amp, 8-amp and 16-amp configurations. “We identified a market need for non-industrial looking consumer models up to 20 amps in size, both in the standard Torus Power series and the AVR series of products,” explained sales VP James Tanner. “We now have attractive packaging available that looks quite at home in any A/V system,” Tanner added. The consumer models range from $995 to $3,000.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.