Mizco Launches iEssentials RoboBuds

By Lisa Johnston On Dec 19 2011 - 6:01am




AVENEL, N.J. — Mizco International’s iEssentials division joined the growing list of headphones manufacturers in the kid-friendly business.

The RoboBuds line, offered in five “characters” for $9.99, are designed to protect sensitive ears from damage by having a max volume output of 85dB.

The five characters are Phantom, Streke, Electrika, PowerBot and Crimson- Robo, each with a robot character on the cord that slides up and down and serves as the set’s cord-management system.

“Children are embracing music at younger and younger ages than ever before, and that requires manufacturers to go further than ever before to design products that can help protect against unintended damage caused by sudden increases in music volume,” said Mike Mizrahi, Mizco’s creative director.

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