By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Maxell announced earlier this month it is entering the flash-memory market in the U.S. and debuted a line of new products to mark this entry.
According to a release put out by the company, five USB drives are being introduced, along with an SD card, MicroSD card and high-speed CF card.
“Maxell flash media has been available worldwide for sometime. This introduction represents our entry into the U.S. market,” Vander Morais, consumer product manager at Maxell, told TWICE. “The flash-memory lineup is a natural extension for Maxell since we are a media company.”
The USB drives include the USB Basic, available in blue and silver; USB Slider, with a side-push design and password protection; USB 360º, with rotating cover and password protection; USB Style, with password protection and encryption technology; and USB+, which is described by Maxell as incorporating the technology of a high-speed USB flash drive with a MicroSD card reader.
Morais said new Maxell flash-media products would be introduced in the future, but further details were not given.
The company said the products will be offered in 2GB to 16GB storage capacities. Availability and pricing were not available at press time.
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